Wellington Accountants: 7 Compelling Reasons to Consider Going to Market

Discover why now is always a favorable moment to enter the market and seize real estate opportunities in New Zealand. Learn how to reassure your clients and guide them through the process, regardless of market conditions. Here are the key points to consider:

  1. Continual Buying and Selling: Despite global pandemics or economic fluctuations, the need to buy and sell property remains constant. Assure your clients that their homes can still be bought with the right marketing strategy and accurate pricing guidance from an experienced real estate agent.

  2. Individual Property Dynamics: Remind homeowners that each property exists in its own context. The fluctuating market does not necessarily reflect the true value of their home. Numerous factors come into play, so it’s important not to rely solely on general property statistics.

  3. Seize the Moment: If your clients are ready to move, encourage them to take action. Personal reasons such as job relocations, proximity to family, downsizing, or lifestyle changes cannot wait for perfect market conditions. Help them understand what to expect, enhance their home’s appeal, and ensure maximum exposure for their property.

  4. Buying Opportunities: Emphasize that selling in a potentially slower market can provide opportunities when buying in the same market. Although they might sell their home for less than its peak value, they can also benefit from purchasing a new home at a reduced price.

  5. Desirable Properties Are Always in Demand: Well-located, well-maintained, and properly marketed properties will always attract buyers. Even during a downturn, these properties may take slightly longer to sell but can still yield positive outcomes for sellers who are simultaneously searching for a new home without added pressure.

  6. Reliable Data for Informed Decisions: Provide accurate facts and figures to instill confidence in your clients. Conduct a comprehensive property appraisal, offer an accurate price guide, and educate them about the local market conditions. Often, this information will pleasantly surprise them and alleviate concerns arising from sensationalized headlines.

  7. Capitalize on Every Season: While conventional wisdom suggests that spring or summer are optimal times to sell, each season presents unique advantages and challenges. Increased competition in spring and holiday distractions in summer can be mitigated by listing during autumn or winter when there is less market saturation. Less competition can lead to greater traction for their listings.

Remember, choosing the right time to go to market involves considering various factors beyond seasonal changes. By focusing on the bigger picture and guiding your clients through the process, you can help them make informed decisions that align with their goals.


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